Prize Package

Taking a business from a dream to reality is a complicated task, and the first year is usually the most difficult for small businesses. Downtown Sacramento Foundation, with the generous support of Calling All Dreamers’ sponsors, will help the winner of the competition navigate the challenges of its first year in business.

Click here to see the 2018 start-up package, valued at more than $100,000.

In addition to the prize package, the competition winner will receive the following:


Every new startup business needs capital. The winner will receive up to $10,000 in matching funds to help get the doors open.


The winner will receive support to negotiate leasing terms for a downtown storefront. The winner will have the opportunity to select from one of several retail spaces within the boundaries of Downtown Sacramento Partnership district. Specific terms may vary and will be negotiated directly between the winning business and selected property owner during the competition process.