COVID-19: Keep COVID in Check
Customers make decisions about where they shop or eat when they understand who is following recommended guidelines to keep them healthy and safe. We know that downtown businesses should be at the top of the list!
Downtown Sacramento Partnership has developed Keep COVID in Check materials to help you communicate your commitment to keeping downtown healthy and safe. This campaign is designed to give customers confidence that your business, and downtown as a whole, is following guidelines outlined by state and local authorities, and putting employee and customer health first.
Businesses located in the 66-block district managed by Downtown Sacramento Partnership that take the pledge to keep COVID in check are eligible to receive FREE window signage and digital tools to support marketing and outreach. These tools and assets to build awareness of the measures you are taking to make downtown a healthy and safe place to eat, shop, work and visit. We will also list your business with the “healthy and safe” designation on GoDowntownSac.com/safe.
Keeping COVID in check is as easy as 1-2-3:
- Step 1: Pledge to follow all industry and local guidelines.
- Step 2: Display “Keeping COVID in Check” materials.
- Step 3: Continue to update protocols and procedures as new guidance is issued from Federal, State, County and City of Sacramento authorities.
COVID-19 Business Resources
Keeping your business healthy and safe requires access to the right information to keep you in the know. To help you communicate your commitment to safety, support business operations and learn more about tools and resources available for your business, we’ve curated helpful links and information just for you. Click on the topics below to jump to the information:
View #DowntownSac businesses that have taken the healthy and safe pledge here.
Downtown Healthy & Safe Pledge
The Downtown Healthy & Safe Pledge is designed to give customers confidence that your location, and downtown as a whole, is committed to meeting the criteria outlined by state and local authorities, and consistently focused on putting employee and customer safety first. By taking the pledge, you will receive a window cling to display at your main entrance and access to branded communications materials to support your own marketing and outreach efforts.
After you complete your pledge, you will also be endorsed online at www.GoDowntownSac.com/safe.
Keeping COVID In Check Best Practices
Together we can create a welcoming and safe environment for everyone! Customers must feel safe to shop and eat at downtown businesses. It is important for our community to feel like all necessary precautions are being followed.
Keeping health and safety top of mind begins with following the recommended state and local industry guidance, checklists and best practices. To make it easy, we’ve summarized some of the top best practices in this handy, downloadable template: Download Best Practices for your Business to Keep COVID In Check
We’ve created tools and assets in the business support kit to support downtown businesses and build awareness of the measures that are being taken by both businesses and customers to make downtown a healthy and safe place to be. The Downtown Healthy & Safe Pledge should be used in social media and on signage at your location to reinforce your dedication to safety.
For questions or more information, contact [email protected]
Click the images below to download digital graphics OR access the full digital suite here to download.
(Keep COVID in Check window cling will be delivered to your business once you complete the Downtown pledge.)
Facebook – Downtown Business
Square – Downtown Business
Facebook – Old Sacramento Waterfront Business
Square – Old Sacramento Waterfront Business
Additional Support for Keeping COVID In Check
In addition to the tools and assets created by Downtown Sacramento Partnership, the State of California has created resources to encourage Californians to #ShopSafeShopLocal. Visit the online portal at business.ca.gov/shopsafeshoplocal for a digital media toolkit of materials to further support your communications.
You can also continue to leverage the #SupportLocal assets created by Downtown Sacramento Partnership to encourage customers to not just understand you are safe, but open for commerce! Visit our Marketing Tips page to download and learn more about how to get creative.